I'm Adrian. Psychologist, coach, founder.
Psychological depth, combined with real leadership experience. For change that lasts.
My path
I grew up in southern Germany and did the International Baccalaureate in Toronto. Then came three years of medical school, which I left to study psychology. I completed my master’s degree in Würzburg.
I spent my first working years at Selfapy, a Berlin startup. There I built and led a team of psychologists, helped develop online psychology programs and ran the efficacy study with Charité, Berlin's university hospital.
I've had my own practice as a psychologist and coach since 2021. Alongside it, I kept founding: Menty in 2022, an online program designed to help men connect with their inner lives, and Gerty in 2025, an AI system for coaching. I shut both down because they didn't become sustainable. Those weren't easy calls, but I learned a lot from them. I know what it's like to build something with total conviction and then let it go, and I bring that into my work with clients.
2008
International Baccalaureate, Toronto
2009–2012
Medical school (dropped out)
2012–2018
Psychology, B.Sc. and M.Sc.
2019–2022
Selfapy
Since 2021
Own practice
2022
Menty
2025
Gerty
Qualifications
B.Sc. and M.Sc. in Psychology (Würzburg), coach training alongside my studies, and a license to practice psychotherapy under Germany's Heilpraktiker law. I also bring product development experience: I've built and tested psychological coaching programs and spent a lot of time on which strategies actually make a difference in everyday life.
How I work
I'm not tied to a single method or school. I combine different psychological approaches and tools, depending on what actually works for you. My goal isn't to hand you a ready-made explanation, but to help you understand for yourself what's really shaping how you think, feel and act.
Topics and approaches I work with:
- Personality assessment (Big Five)
- Strengths and potential
- Self-worth
- Identity
- Values
- Meaning and purpose
- Limiting beliefs
- Communication styles and strategies
- Emotional intelligence
- Leadership styles
- Strengths-based leadership
- Positive psychology
- Resilience
- Stress management
- Mindfulness
- Building on your resources
- Emotion regulation
- Conflict dynamics
- Decision-making
Why I do this
My training isn't the only thing that shaped me. As a young adult I was knocked off course by big existential questions, and they ended up setting my direction: Who do I want to be? What am I capable of? And what do I actually want to live for?
Those questions are still with me, in my life and in my work. And I've learned that the next step usually matters more than a perfect view of the summit. You don't have to know the whole path to start walking it.
Outside of work
Outside of work I like to keep moving: sports, Berlin's museums, or road trips in my camper van. I also love diving, both scuba and freediving.
